Search Engine Optimization For Dummies (For Dummies (Computer/Tech))

If only I had read this book prior to building my website. Peter Kent does a fantastic job guiding you step by step through the time-consuming yet beneficial process of search engine optimization.


To put it bluntly, after I read this book, my site ended up with six more pages of links on Google, four more on Yahoo! and 3 more on MSN. My daily traffic tripled.

I just read this book and have integrated the info into a plan to re-design my website. Over the past 2 years I've heard a lot of information about SEO, some of it conflicting. This book helped me sort that all out in a clear and concise fashion. I have not yet implemented the plan, so I can't speak for how effective the author's recommendations are. However, the info is well presented and seems sound, looking forward to applying it.

The Dummies series, in my opinion, is wildly uneven. Mostly bad or mediocre, but the occasional gem makes it worthwhile to keep abreast of their titles.

Peter Kent's "Search Engine Optimization for Dummies" is more than a mere gem: it is an excellent treatise on search engine optimization.

Kent explains just about everything you will need to know about SEO. And I mean everything. Little things that I've seen other authors on the subjec neglect, like using company and product names without running afoul of the copyright laws and inviting all kinds of trouble.

There's a huge amount of information here, but Kent's writing style is clear. Still, I suspect that many readers will be as surprised as I was to see how much of the book I underlined.

Excellent value.

Jerry

This book was great! Filled with lots of information for optimizing your website, and had sections of more technical info for those geeks among us who need to know the nitty gritty. Unfortunately even though it's for dummies, I must admit some of it was over my head. You need a basic understanding of html and how to manipulate your website codes...something I do not have, in order to get everything out of this book. Still this dumb dummy (me) managed to get a lot out of the book anyway. It has lots of hints and web addresses and tools that can help you optimize your site. It's worth the read for even non-geeks.

I think this book covers a lot of topics. It's full of links and all kinds of information.

It could be a little bit more to the point and not that repetitive. But it's very useful whether you are tech savy or not. If you have a basic knowledge of html then much better. And if you are a programmer then you will have absolutely no problems understanding every detail in the book.

Whether you design websites or you are thinking about getting a website designed you should seriously consider reading this because most designers/programmers have no idea on how to optimize a site for search engines (I am a software developer and didn't know many of these tips until I read this).